{"id":21527,"date":"2013-01-21T07:24:05","date_gmt":"2013-01-20T22:24:05","guid":{"rendered":"http:\/\/sem-labo.net\/?p=21527"},"modified":"2013-01-21T07:24:05","modified_gmt":"2013-01-20T22:24:05","slug":"0780","status":"publish","type":"post","link":"https:\/\/sem-labo.net\/blog\/2013\/01\/21\/0780\/","title":{"rendered":"iPad\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u30bf\u30d6\u30ec\u30c3\u30c8\u7aef\u672b\u3078\u306e\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u914d\u4fe1\u306f\u3069\u306e\u3088\u3046\u306b\u5bfe\u51e6\u3059\u3079\u304d\u304b\uff1f"},"content":{"rendered":"<p><a href=\"http:\/\/sem-labo.net\/wp-content\/uploads\/2013\/01\/iPad.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/sem-labo.net\/wp-content\/uploads\/2013\/01\/iPad.jpg\" alt=\"\" title=\"iPad\" width=\"460\" height=\"210\" class=\"aligncenter size-full wp-image-22849\" srcset=\"https:\/\/sem-labo.net\/wp-content\/uploads\/2013\/01\/iPad.jpg 460w, https:\/\/sem-labo.net\/wp-content\/uploads\/2013\/01\/iPad-300x136.jpg 300w\" sizes=\"(max-width: 460px) 100vw, 460px\" \/><\/a><br \/>\n\u30d6\u30ed\u30b0\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u500b\u4eba\u30e1\u30c7\u30a3\u30a2\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u4f01\u696d\u30b5\u30a4\u30c8\u3084EC\u30b5\u30a4\u30c8\u306a\u3069\u306e\u5546\u696d\u30b5\u30a4\u30c8\u306a\u3069\u3067\u3082\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306e\u6d41\u5165\u6570\u304c\u5927\u5e45\u306b\u5897\u52a0\u3057\u3066\u3044\u308b\u306e\u306f\u5468\u77e5\u306e\u4e8b\u5b9f\u3067\u306f\u3042\u308b\u3051\u308c\u3069\u3082\u3001<a href=\"http:\/\/sem-labo.net\/2013\/01\/07\/0774\/\">2013\u5e74\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u696d\u754c\u306e\u5c55\u671b<\/a>\u3067\u3082\u66f8\u304d\u51fa\u3057\u305f\u3088\u3046\u306b\u3001\u305d\u306e\u9670\u306b\u96a0\u308c\u3066\u5897\u52a0\u3057\u3066\u3044\u308b\u306e\u304ciPad\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u30bf\u30d6\u30ec\u30c3\u30c8\u7aef\u672b\u3092\u7d4c\u7531\u3057\u305f\u6d41\u5165\u6570\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/p>\n<p>\u3053\u306e\u30d6\u30ed\u30b0\u3067\u3082PC\u2192iPhone\u2192iPad\u306e\u9806\u3067\u3001iPad\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u5897\u52a0\u50be\u5411\u306b\u3042\u308a\u3001\u3053\u306e\u6d41\u308c\u306f\u6628\u5e74\u304b\u3089\u5897\u52a0\u306e\u4e00\u9014\u3092\u8fbf\u3063\u3066\u3044\u308b\u3002<\/p>\n<p>EC\u30b5\u30a4\u30c8\u306e\u4e2d\u306b\u306f\u3001\u30bf\u30d6\u30ec\u30c3\u30c8\u7aef\u672b\u7d4c\u7531\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u7dcf\u53ce\u76ca\u304ciPhone\u7d4c\u7531\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u7dcf\u53ce\u76ca\u3092\u3082\u51cc\u99d5\u3057\u3066\u3044\u308b(\u6d41\u5165\u6570\u306fiPhone\u306e\u65b9\u304c\u5727\u5012\u7684\u306a\u306e\u306b\u3082\u95a2\u308f\u3089\u305a\uff01)\u3088\u3046\u306a\u72b6\u6cc1\u3082\u73cd\u3057\u304f\u306a\u3044\u306e\u3060\u304b\u3089\u9a5a\u304d\u3060\u3002<br \/>\n<!--more--><br \/>\nTechCrunch\u3067\u306f<a href=\"http:\/\/jp.techcrunch.com\/archives\/20130116ipad-becomes-advertisers-best-friend\/\">iPad\u306f\u5e83\u544a\u4e3b\u306e\u6700\u826f\u306e\u53cb<\/a>\u306e\u4e2d\u3067iPad\u306e\u5e83\u544a\u30c7\u30fc\u30bf\u306b\u89e6\u308c\u3066\u3044\u308b\u3002<br \/>\n<a href=\"http:\/\/sem-labo.net\/wp-content\/uploads\/2013\/01\/click-through-rates-mobile-ads-done.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/sem-labo.net\/wp-content\/uploads\/2013\/01\/click-through-rates-mobile-ads-done.png\" alt=\"\" title=\"click-through-rates-mobile-ads-done\" width=\"460\" height=\"235\" class=\"aligncenter size-full wp-image-22852\" srcset=\"https:\/\/sem-labo.net\/wp-content\/uploads\/2013\/01\/click-through-rates-mobile-ads-done.png 460w, https:\/\/sem-labo.net\/wp-content\/uploads\/2013\/01\/click-through-rates-mobile-ads-done-300x153.png 300w\" sizes=\"(max-width: 460px) 100vw, 460px\" \/><\/a><br \/>\n\u30e2\u30d0\u30a4\u30eb\u5e83\u544a\u4ef2\u4ecb\u30b5\u30fc\u30d3\u30b9\u3067\u3042\u308bmopub\u306e\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001Android\u3084iPhone\u306a\u3069\u306e\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3060\u3051\u3067\u306f\u306a\u304f\u3001Android\u30bf\u30d6\u30ec\u30c3\u30c8\u3088\u308a\u3082iPad\u30e6\u30fc\u30b6\u30fc\u306e\u65b9\u304cCTR(\u30af\u30ea\u30c3\u30af\u7387)\u304c\u305a\u3070\u629c\u3051\u3066\u3044\u3044\u3068\u3044\u3046\u3002\u3053\u308c\u306f\u65e5\u672c\u3067\u3082\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3067\u3082\u5f53\u3066\u306f\u307e\u308b\u306e\u3060\u308d\u3046\u304b\uff1f<\/p>\n<p>\u78ba\u304b\u306b\u3055\u307e\u3056\u307e\u306a\u30c7\u30fc\u30bf\u3092\u7167\u3089\u3057\u5408\u308f\u305b\u3066\u3044\u304f\u3068\u3001Android\u3084iPhone\u306a\u3069\u306e\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3060\u3051\u3067\u306f\u306a\u304f\u3001PC\u7d4c\u7531\u306e\u30e6\u30fc\u30b6\u30fc\u306a\u3093\u304b\u3088\u308a\u3082iPad\u3084Android\u30bf\u30d6\u30ec\u30c3\u30c8\u306a\u3069\u306e\u30bf\u30d6\u30ec\u30c3\u30c8\u7aef\u672b\u3092\u5229\u7528\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306eCTR\u306f\u305a\u3070\u629c\u3051\u3066\u826f\u3044\u306e\u304c\u76ee\u7acb\u3063\u305f\u3002(\u73fe\u6642\u70b9\u306e\u65e5\u672c\u3067iPad\u30e6\u30fc\u30b6\u30fc\u3068Android\u30bf\u30d6\u30ec\u30c3\u30c8\u306eOS\u3092\u5206\u3051\u3066\u5e83\u544a\u914d\u4fe1\u3092\u884c\u3063\u3066\u3044\u308b\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u307b\u307c\u7686\u7121\u306a\u306e\u3067\u3053\u3053\u3092\u78ba\u8a8d\u3059\u308b\u8853\u306f\u307e\u3060\u6301\u3061\u5408\u308f\u305b\u3066\u3044\u306a\u3044)<\/p>\n<p># 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